WHO WE ARE
Based in sunny Belrose on Sydney's Northern Beaches, Soomom is passionate about creating top-notch cycling garments for year-round riders.
WE ARE SOOMOM
About Us
At the heart of our mission is the creation of the world's most innovative and sophisticated cycling garments, designed to be within reach for everyone.
Fueled by years of investing in premium yet costly apparel, we recognised the need for an alternative. Our goal was clear: to craft exceptional, state-of-the-art clothing that doesn't strain the average wallet.
Cycling, for us, transcends mere sport; it's an integral part of the future of transportation, actively reshaping our world. To propel this movement forward, we strive to eliminate barriers hindering people from embracing cycling. This journey involves the continuous development of high-quality, accessible cycling garments, making the joy of cycling truly inclusive for all. Join us in shaping the future of cycling apparel.
elegant cycling garments
Controlling every step of the process, from design to fabrics, we prioritise innovation for comfort, style, and function. Committed to affordability, sustainability, and inclusivity,
Extra-light
No compromise for ultimate performance, lightweight, and excellent airflow.
Bonded Hem
Rear printed hem gripper at the back, so your jersey never rides up when you're riding down.
Lockable zipper
Fully lockable YKK zipper for perfect control of the airflow, may it be a cold morning or a warm afternoon.
Reflective details
The reflective dots printed on the jersey's pockets keep you safe even when the sun comes down.
DESIGN
Design Excellence
Our in-house design team takes great pride in crafting every garment, placing innovation at the core of our organisational philosophy. Handling the entire design process internally allows us to seamlessly integrate feedback from our valued customers and ambassadors, ensuring continuous improvement in every piece.
Wearing our apparel and envisioning ways to enhance them? Your insights matter. Whether you believe you can refine our existing pieces or have a groundbreaking idea for a garment yet to be brought to market, we invite you to reach out. Share your thoughts on how cycling clothing should evolve – your input fuels our commitment to design excellence.
GET IN TOUCH>>
WHY WE CARE
Our Commitment to Sustainability
Behold the breathtaking view from our office in Belrose, Sydney – a daily reminder of the natural beauty that inspires us. We are dedicated to preserving this environment, which is why sustainability is at the forefront of our garment creation.
Embracing eco-friendly practices, our garments are shipped in packaging crafted from compostable or recycled materials. From the inception of our designs, we prioritise sustainability by sourcing fabrics locally, minimizing our environmental footprint. Furthermore, we employ energy-efficient techniques in our production processes, contributing to a greener and more sustainable future. Join us in the journey to protect the beauty that surrounds us.
READ MORE>>cutting edge clothing
Women comprise 50% of the world population, yet, they are significantly underrepresented in cycling.
We're setting out to change this.
IN WOMEN, WE TRUST
In Women We Believe
Despite constituting 50% of the global population, women remain notably underrepresented in the cycling community. It's time for a change, and we are on a mission to make it happen. Nurturing a new generation of female riders is at the core of our efforts, with support extending to multiple junior female athletes and an exclusive women-only A-grade racing team.
Understanding that well-fitting garments are essential, we collaborate closely with our ambassadors and team members to create clothing tailored to the female body. Regardless of shape or size, our commitment is to offer cycling apparel that embraces and enhances the diversity of women in the cycling world. Join us as we empower and celebrate women in cycling.
SUZUKI RACING TEAM>>female riders
Our mission is to create the most cutting edge and elegant cycling garments in the world, accessible to all.
And we are sticking to it.
MAKING CYCLING MORE ACCESSIBLE
Enhancing Cycling Accessibility
At Soomom, our unwavering mission is to design the world's most innovative and stylish cycling garments, ensuring accessibility for all.
We are dedicated to crafting premium garments that stand out in the market, with the goal of making cycling accessible to a diverse range of individuals, regardless of their background. Innovation lies at the core of our ethos, driving us to continually improve our products, processes, environmental impact, and affordability. Join us in our commitment to make cycling an inclusive and enjoyable experience for everyone.
SHOP_WOMENSHOP_MEN
